Why Call Della exists
Because the injured caller rings the evening it happens, and nobody picks up. In Clio's 2024 secret-shopper study only 40% of law firms answered a prospective client's call, as reported by the Oklahoma Bar Journal (2025), and the services that do answer at night mostly take a name and a number. Call Della was built to take the intake instead: the facts of the matter, an urgency score, the recording and the transcript, on the attorney's desk by dawn.
Who is behind it
Call Della was founded by Andy Norman and is built by Antek Automation on the Retell AI voice platform. Della is the persona on the phone: an intake specialist, not a receptionist, trained on what a personal injury intake has to capture. This site and calldella.com describe the same service in the same words.
Who you contract with
Call Della. Plans are month-to-month with no setup fee, and every plan is published on this site's pricing pageand on calldella.com. Call data is encrypted in transit and at rest, your firm owns every recording and transcript, retention is set per firm, and your callers' data is never used to train AI models. The full statement is on calldella.com/security.
What Della does, and what she never does
| Della does | Della never does |
|---|---|
| Answers in your firm's name, nights, weekends and holidays | Pretends she is not an AI when asked directly |
| Takes the full personal injury intake on the first call | Gives legal advice |
| Scores urgency and alerts the attorney on call | Quotes fees or commits the firm to representation |
| Files every call as a dossier by 7am | Argues with callers or pressures them to sign |
Your team takes the morning. Della takes the overnight calls. The personal injury answering service page explains how, and the pricing page says where a live service is the better fit.
Hear her first
The demo takes 30 minutes: a live Della call for an injury caller while you listen, then the dossier she files.
Sources
- Answering the Call: Why Responsiveness Is Critical for Law Firm Success, Oklahoma Bar Journal (2025). Checked 25 October 2026.